Using Data Effectively for Next-Level Subscriber Retention

Context-rich data and analysis can help OTT providers serve consumers with increasingly personalized services that can, in turn, drive higher customer satisfaction.

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What’s this ebook about

With more video platform choices than ever, churn is at an all-time high. Better data-driven tools can improve the ability of providers to flip the prevailing paradigm on its head and make each marketing dollar correspond to an ever-increasing number of new subscribers.

But how?

In this eBook, we'll explore best practices for elevating your retention rates using data-driven strategies.

Topics covered in this eBook

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Emerging trends

Latest trends and insights into the subscription economy.

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Navigating the broadcast landscape

Top data challenges for today's broadcasters and the most important data points in the subscriber journey.

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Harnessing the power of data

Actionable tips for leveraging your brand's data.

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Using Data Effectively for Next-Level Subscriber Retention

This ebook is designed to help you succeed in using data effectively for next-level subscriber retention. Gain valuable insights into:

  • Latest trends in the subscription economy
  • Top data challenges for today’s broadcasters
  • The most important data points in the subscriber journey
  • Actionable tips for making the most of your brand’s data

Download your eBook now and unlock the knowledge necessary to succeed in the dynamic world of Subscription Video on Demand.

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