Dozens of lifecycle, payment and subscription attributes to build smart campaigns
Put subscriber data to work
Choose from pre-built segments at every touchpoint designed to impact key performance metrics.
Connect to your marketing platform
Automatically push segment to your marketing platform without a single line of code
Automate your subscriber marketing
Subscriber messaging simplified
No more laboring over email lists. ChurnIQ Segments lets you easily define customer groups and connect them to your marketing tools:
✓ Huge subscriber attribute set
✓ Ready-to-use segments
✓ Integrated with your analytics
✓ Scheduled triggers for your campaigns
ChurnIQ Segments lets you focus on what sets your subscribers apart. So you can send the right message to the right subscribers - at the right time - and personalise your customer communication.
Check out our practical guide to building subscriber segmentation strategies in OTT
Build and track strategies for longer
Using ChurnIQ Segments and analytics together, you can easily track the impact of your campaigns. Choose your business goal, define a relevant segment, and then measure your success with ChurnIQ’s KPIs.
✓ Pick the business outcomes that matter most
✓ Define a relevant segment and action
✓ Choose your measurement KPI
✓ Evaluate and adjust your strategy
With ChurnIQ you can track and refine your strategy week-by-week until you have the results you want. Or you can build it once and let it run itself.